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President’s Message

Las Olas Association

Perspective

ver the last month the Las Olas Association has ramped up our effort to be
a resource for our members, the City of Fort Lauderdale staff and the
Ocommunity as a whole. We are doing our best to disseminate up-to-date
information that is pertinent and factual. Our organization is no different than any
other group and we, too, face the challenges of navigating these unprecedented
times. Our perspective, like everyone’s, will be altered by these events and will
forever change how we view and operate in our new normal.
Most people live their entire lives operating through one perspective. Rarely does
someone's perspective change without the occurrence of a major event. We hold our
perspective so close that it takes a tremendous amount of energy to change it. The
most common ways that our perspective will change is when there is an accident, a
serious health diagnosis, or loss of life for a close friend or family member.
It is only natural, as we grow and progress through our lives, that we take certain
Luke Moorman
President, things for granted. Both little and big things become steadfast in our minds as things
Las Olas Association that must exist and will always exist. The truth of the matter is that many things only
exist because enough individuals have decided to contribute the necessary energy to
bring them into existence. A safe community, an operating electrical grid, clean
OFFICERS
Luke Moorman, President water, or a functioning hospital are all extraordinarily more fragile than we would
Carroll’s Jewelers
want to believe.
Jodi Jeffreys-Tanner, VP
Las Olas Capital Advisors
Our society is as fragile as each one of us is individually, and is as strong as each
April Kirk, Secretary
Stranahan House one of us individually. We must work every day to keep ourselves safe and our
Tom Maus, Treasurer minds healthy. Each one of us is an important part of the group we call our society.
Maus & Hoffman
In the weeks that follow a hurricane, we treat each other with more respect and
DIRECTORS
Luann Alorro dignity. We take that extra moment, or lend the extra hand, or offer the shirt off our
Tease Salon
back to others in need. This extra boost of humanity lasts for a few weeks and then
Caroline Carrara
EWM Realty International Las Olas tapers off. Hopefully, we will all take from this pandemic an elevated awareness of
Alice Harry how important our personal hygiene is for the health and wellbeing of everyone.
Timpano Italian Chophouse And hopefully everyone will have a new perspective on how fragile our society is.
Charlie Ladd Hopefully, we will use this new perspective going forward to operate with more
Barron Real Estate
Leone Padula dignity, compassion and empathy offered to every other human we encounter. We
Gran Forno are all in this together. And by "this'', I mean life. We are all just trying to make it
Bill Renaud work, keep it together and stay positive.
Kilwins Las Olas
William Walker The Las Olas Association will move forward like everyone else doing the best we can.
Water Taxi
Our community is strong. The support you provide for the business community is greatly
Michael Weymouth
The Las Olas Company appreciated and we know it will be as strong (or stronger) on the other side of this. We
Erika Del Rio are using this to help us get through it. Thank You. Stay Safe. Practice Good Hygiene.
LOA Executive Director
Luke Moorman
President, Las Olas Association
Jewelry Designer | Luke@CarrollsJewelers.com

6 LAS OLAS BOULEVARD & ISLES