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              The motto Bill Maus espoused and always
              adhered to was, “only the finest.” This
              tradition of excellence was handed down
              to each new generation of Maus family
              members actively involved in the business.
              Frank Hoffman had no children, so the
              company has remained in the dedicated
              hands of Maus descendants.
              Today, the company is headed by
              Bill’s son John Maus, who lives in Palm
              Beach near Maus & Hoffman on Worth
              Avenue. The store was opened in 1960.
              As president, John is still active in day-to-
              day operations. His sister, Jane Maus
              Hearne, now retired, operated the Naples
              location for several decades, having
              opened it in 1972.                                    Fourth generation descendant Theodore (Ted) Maus
                                                                    entered the business a few years ago and works in the
              Third generation family member Thomas Maus, Jr. is a
              vice president of the company and active in its retail  catalog division. It is very positive for the Maus family to
                                                                    know that strong threads of their dedicated traditions will
              division. Tom lives in Rio Vista and has served on the
              board of the Rio Vista Civic Association over many years.  continue into the future.
              His father, Tom Maus, Sr., now deceased, was integral to  Founders William Maus and Frank Hoffman (shown above)
              Maus & Hoffman’s growth throughout the decades. Their  grew their business from the beginning by offering the
              family lived in Colee Hammock, near the Las Olas store,  highest quality fashions from top-tier international brands,
              from the 1960s through the 1990s. Rio Vista connections  and later adding their own clothing line; the Maus &
              continue today with James Maus, a cousin, who is a    Hoffman label remaining synonymous with luxury. European
              current resident.                                     fabrics and garments, mainly from Italy and Switzerland,
                                                                    are hand selected each season by the Maus family, along
              Michael Maus, a third-generation family member, son of
              John, works in the catalog and web division bringing high  with their dedicated staff, then presented for sale to both
              fashion to the world through all channels. His cousin,  men and women in the stores, by catalog and online.
              William H. (Billy) Maus III, is a vice president working in  Maus & Hoffman developed its own brand of clothing,
              the company’s catalog division, along with his brother  specifically featuring Italian merchandise; Solemare, the
              Edward Maus, who is also a vice president. Both Billy and  perfect name, marrying the Italian words for sun and sea.
              Edward are sons of Bill Maus, Jr.                     Company specialists spend weeks every summer travelling




























              Bill Maus, Jr., Phil Rizzuto, Frank Hoffman
                                                 rio vista civic association • www.riovistaonline.com                    19
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