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TWO Drums
THE NAME OF A
HOT NEW BAND?
NOPE.
By Jana Soeldner Danger
he name of a cool, refreshing new drink created by two
thirsty entrepreneurs during the pandemic. Both are part
Tof Broward’s prominent Drum family--hence the name-
-who, over the decades, have helped build the community
through real estate development, political leadership, and
hospitality projects, including Lauderdale Marina, Drum
Realty, and the popular waterfront restaurant, 15th Street
Fisheries, as well as service in local government.
The refreshing libation created by Clark Drum and Logan
Roschman (Logan’s mother’s maiden name was Drum) made
with coconut water, premium rum and other subtle flavorings,
conjures the relaxing, tropical island vibe of sun and summer. considered naming the drink after one of the beloved classic
And it’s conveniently packaged in cans that travel easily to boats owned by their grandfather, Ted Drum. When that didn’t
boats, picnics, backyard barbecues, tailgating or relaxing on work out, they decided to go with a variation of their own
the front porch. family name. “We’re both Drums,” Clark notes proudly. “And
we’re fourth generation locals.”
Clark and Logan grew up together in Fort Lauderdale, playing
sports, boating and traveling together on family vacations.
Both left Florida after college to take jobs in other states, but
the pandemic brought them home again.
A Creative Solution
Bored with being cooped up during COVID isolation, they
decided to take a getaway to the islands. There, the new drink
was born as a solution to pandemic supply chain shortages.
“We were in the Bahamas during COVID, and we ran out of
mixers for our rum drinks,” Clark recalls. “So we started using
coconuts, and that inspired the idea for the drink.”
An Easy Relationship
Clark had worked in marketing before moving back to
Did the cousins ever do a business project together as kids? Florida, and believed the name Two Drums would catch the
“Probably some lemonade stands,” Logan says with a chuckle. eyes of potential buyers and pique their curiosity, making them
But their easy relationship translated well into building a wonder how it originated.
business as adults. “Logan and I work well together,” Clark Logan agreed. “We wanted a cool name that has a story
says. “If we have a disagreement, we meet in the middle.” behind it,” he says.
Once they had concocted a formula that satisfied them, they Current head of the Drum family, Ted Drum, likes what he sees.
needed to choose a name for their new beverage. At first, they “As grandfather of both Clark and Logan, I’m very pleased
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